Category Archives:Konferencer og seminarer

Mar. 27.

2015 Theatron Workshops


Theatron is pleased to invite you to 3 workshops in 2015:

  • Research for Audience Engagement – Towards a European Framework, 24-25 September 2015, hosted by Uppsala Stadsteater, Uppsala SE
  • Engaging Society – The Role of Political Theatre on and off stage, 19-20 October 2015, hosted by Archa Theatre, Prague CZ
  • Beyond Performance – Combining Analogue and Digital on Stage, 12-13 November 2015, hosted by RomaEuropa, Rome IT

Theatron members and associated members are also invited to note the Meeting on the Continuation of Theatron in Rome on 12 or 13 November 2015.

European performing arts organisations & experts interested in audience development and community engagement are invited to join Theatron members for these workshops. Focussing on sharing best practice, these events offer a platform to exchange knowledge and ideas, connect to other experts and learn about the latest developments in the field.

We’d be grateful if you would share these dates with your network. A more detailed programme will be published in the coming months.

- pre-register now for free -


hosted by Uppsala Stadsteater

24-25 Sept

Register via Theatron


hosted by Archa Theatre

19 – 20 Oct 2015

Register via Theatron


hosted by Fondazione Romaeuropa

12-13 Nov

Register via Theatron



Odense Teater

Odense 5100


Copyright (C) 2015 Theatron All rights reserved.


Nov. 05.

Culture.Shift Forum om publikumsudvikling

The Theatron Network invites you to join to Culture.Shift Forum – Creative Leadership in Action in Antwerp on 6-7 December 2014.

Culture.Shift explores how European performing arts organisations can develop a vision, mindset and structure to engage their communities and connect to their audiences successfully.

Invitation to Join Culture.Shift

European forum for creative leaders

6-7 Dec. ’14 in Antwerp, Belgium

Over 2 days, the Culture.Shift forum will spark discussions of Europe’s leading creative directors, experts in change management and audience engagement with European creative leaders interested in expanding their creative management skills and ideas.

Find out more and join us!

Speakers Include

Jerry Aerts (General & Artistic Manager of deSingel), Sue Hoyle (Director of the Clore Leadership Programme for Creatives), Alistair Spalding (Chief Executive & Artistic Director of Sadler’s Wells), Andrew Ormston (Director of Drew Wylie). More about the speakers

Participation in Culture.Shift includes

  • the 2-day forum with lectures, workshops, breaks and and networking events.
  • We also invite you to attend the evening performance at the Toneelhuis or deSingel.
  • Last but not least, you will receive a copy of the Culture.Shift Book with articles and insights from speakers and other experts.

Registrations are subsidised by the organisers and start from 50€ plus VAT.

Register Now

Programme Overview

6 December – Creative Leadership in Action 

A Map to Your Creative Forum: Welcome, Objectives, Overview and Introductions Inspiring Creative Leadership: Best practice examples of houses that made engaging their communities their mission Why do it? Panel discussion on how an audience-centric approach benefits the house and its artistic work Drinks, chat and get-together Evening Performance

7 December – A roadmap for transformation 

A roadmap for transformation: Summary of day 1 and outlook of day 2 Leading Creative Transformation: Ideas, tips, tools and pathways for leading audience-centric organisations Just do it! Creating Roadmaps for Change: Moderated Group Workshops Only the beginning: Culture.Shift Closing & Outlook Joint lunch and networking

More about the Programme

The Culture.Shift Forum is an initiative of Theatron. Theatron is a network of European performing arts organisations who aim to explore creative and innovative ways of engaging new audiences. Theatron highlights the importance of a creative dialogue between performers and audiences. It encompasses the entire creative process from programming via artistic creation, performance, outreach and communication.

» Kilde

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Aug. 26.

Miniseminar om publikumsudvikling og sociale medier

Engaging Audiences through the Social Sphere

26 September 2014 – 12:30-17:30 @ Teater Republique in Copenhagen

This Theatron Workshop explores how performing arts organisations can integrate social and digital media into the productions, ‘extending their stage’ and connecting with their audiences before, during and after the performance.

Geared at professionals working in major houses in the areas of communication, community engagement, artistic production, outreach and eduction, this workshop brings together performing arts organisations with social media experts from Copenhagen Business School, Have Communications and Berlingske Media for a deeper understanding of the power of the social sphere for creative audience engagement. Read more or register now.

Hosted by Associated Partner Teater Republique in Copenhagen, participants will also have the opportunity to see Heart of Darkness by Enrique Vargas (Teatro de los Sentidos). Previously, Vargas and his Teatro de los Sentidos have exposed their guests to the lighter, poetic and gentle aspects of themselves. However, with Heart of Darkness, participants are invited to a darker, sensuous expedition to their very own.

Feb. 14.

UK: Young Audiences workshop on 2 April 2014

Theatre & Education: Partnerships for Engaging Young Audiences
2.-3. april 2014 på Sheffield Theatres i England

Registrér her inden 15. marts 2014


This workshop explores how to attract, engage and sustain young people as an audience for major performance houses. Geared at professionals working in major houses in the areas of education, community outreach and communication, it will present case studies from different European houses and invites participants to exchange their knowledge and ideas.

Why Young Audiences?
Although often founded with mature adult audiences in mind, most major performance houses are increasingly interested in engaging young people in their activities. Not only do children, youths and young adults have a right to participate, they also form the audience of the future. However, young people have different needs and motivations concerning cultural participation and a few school performances do not transform theatre novices into loyal theatre fans.

Workshop Aims
This workshop explores how to attract, engage and sustain young people as an audience for major performance houses. It looks at barriers to entry, participation and repeat visits and illustrates with examples what the houses can do to engage with young audiences.  Finally, we will look at the way partnerships with schools and other organisations can help in this challenge.


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Oct. 29.

Konference i Spanien: ‘Open All Areas Barcelona’

14.-15. november 2013 i MACBA, CCCB og Fundació Antoni Tàpies i Barcelona, Spanien.

Within the project Open All Areas, the Barcelona event presents some case studies of long term projects in inclusion of non-users adults, that started small and are now good practice examples for other institutions.

Thursday 14 Venue: MACBA
9.30 am Reception of guests and presentation
10 am Museums and accessibility. Presentation of two case studies and discussion
Museu Nacional d’Art de Catalunya – MNAC. Teresa González, head of Education Department, and Fina Alert, director of the Association Susoespai, creation and mental health, present Museum, a place for all, a long term programme involving adults with cerebral paralysis, learning difficulties and mental disorders in the museum.
Museu Marítim de Barcelona. Mireia Mayolas, head of education services, presents how the museum is involved as a whole in social responsibility, with long term programmes with all kinds of target groups.

12 pm Two case studies and discussion
Museu Picasso de Barcelona. Anna Guarro, presents the project Memory for grandparents, organized for the older people living close to the museum.
Centre de Cultura Contemporània de Barcelona – CCCB. Teresa Pérez and Mònica Muñoz present the project Alzheimart, a programme for Alzheimer sufferers and their caretakers.
Venue: CCCB

4 pm Culture for all. Presentation of two case studies and discussion
Fundació Tot Raval. Elisa Covelo presents Raval(s) this cluster that includes all the cultural institutions of the district together with the neighbourhood associations and immigration groups, working together each year in a joint cultural festival, among other projects.
Almazén. Macarena de la Vega presents Raval Zirkus, a project that is based on using circus for integration

6 pm Two case studies and discussion
Alta Realitat. Jordi Cortés, dancer and choreographer, presents Integrated Dance, where this contemporary dance company works towards integration through dance, and incorporates dance professionals with or without disabilities.
Fundació La Caixa. Gloria Cid presents a new theater project towards the integration of immigrants, directed by Alex Rigola, that will have the opening at the festival Temproada Alta this year.

Friday 15 Venue: Fundació Antoni Tàpies
9.30 am Three case studies and discussion
L’Auditori. Assumpció Malagarriga, Head of L’Auditori: Educa, presents the socio-educational project of L’Auditori, and specially their programmes in integration through music such as concerts, Cantània, A morning with Orchestra and It’s your turn.
Apropa Cultura. Sonia Gainza, director of Apropa Cultura and head of L’Auditori Apropa, presents this joint programme of all the catalan auditoriums and theaters, where this year museums have been added, in offering lots of cultural activities for groups in risk of social exclusion.
Eclectic, a Festival of Tarragona, Romà Solé presents this festival that reunites each year the different integration projects in scenic arts around Catalonia

12.30 pm Conclusions

See more details and RSVP on Audiences Europe Network


Sep. 01.

Efter Arts & Audiences konferencen: Hvad har vi lært?

Niels Righolt, CKIs centerleder, lavede en opsummering på Arts and Audiences konferencen i Helsinki i august 2013. En personlig reflektion over to inspirerende og intense dage.

Se videoen på:

Friday afternoon session 2 – “What have we learned? What do we do with all this?”; Summary by Niels Righolt, Danish Centre for Arts & Interculture – Voting for top strategies

Here is a Think Piece written by Niels Righolt from DCAI (CKI). It was commissioned by the British Council and published on 28 August 2013 together with four other perspectives on Equality Exchange:

‘Scandinavian Equality as a Glimpse in the Mirror’ (PDF)

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Nov. 23.

Materiale fra seminaret ‘Publikumslede eller publikumsledelse’

Mere end 60 deltagere fra alle hjørner af landet gæstede 26. oktober 2012 Roskilde Universitet, Performance Design, CBIT, i anledning af seminaret “Publikumslede eller publikumsledelse”.

På tværs af kunstarter og kulturformer diskuteredes kulturinstitutionernes dilemmaer, som under betegnelsen “Publikumsudvikling” har vundet indpas i kulturpolitiske strategier, kommunale handlingsplaner og kulturinstitutionernes stillingsbetegnelser.

En fornemmelse af hvad dagen bød på, kan findes på


Du kan downloade flere af præsentationerne nedenfor:


endelig deltagerliste publikumsledelse.docx

Program Publikumsledelse.pdf

Roskilde presentasjon.pptx.pdf



RUC udbyder til foråret 2013 et kursus for kandidatstuderende på performance-design om “det performative publikum”. RUC vil arbejde på at udbyde kurset for eksterne kursister også, hvis der er interesse for det. Følg med på performance-designs hjemmeside, hvis du er interesseret i at vide mere. 


For yderligere oplysninger om det kommende kandidat kursus og evt. kurser for eksterne aktører kontakt:


Anja Mølle Lindelof
adjunkt / assistant professor, performance-design
Institut for kommunikation, virksomhed og informationsteknologier, RUC
Bygn, 42.2, Universitetsvej 1, postbox 260
4000 Roskilde
Mobil tlf 6178 9377


Skrevet af: Thomas Østergaard, Direktør Horsens Ny Teater, Ekstern Lektor RUC, og Anja Mølle Lindelof, Adjunkt, performance-design, Institut for kommunikation, virksomhed og informationsteknologier, RUC





Sep. 15.

Norge: Mangfoldige publikumsspørgsmål

Referat fra paneldebatten ‘Nye publikumsgrupper’, som fandt sted 16. august 2012 i Oslo, Norge, på Nasjonalbiblioteket.

Panelet bestod af
• Donatella de Paoli, førsteamanuensis Handelshøyskolen BI,

• Tom Remlov, direktør Den Norske Opera & Ballett,

• Yngve Slettholm, leder Norsk kulturråd
• Thomas Gunnerud, leder for økonomiavdeling og driftsteknisk avdeling Nationaltheatret.

Ordstyrere var
• Kristin Danielsen, direktør for MIC Norsk musikkinformasjon og
• Lars Flæten, daglig leder i Dronning Sonja internasjonale musikkonkurranse.

Norsk Publikumsudvikling – 27. august 2012:
Mangfoldige publikumsspørsmål




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